Position Overview & Responsibilities
The Girard School of Business at Merrimack College is seeking applicants for the position of Adjunct Lecturer for Fall 2022 (starting Aug. 29 – Dec. 17, 2022):
- Social Media Marketing (MKT3400)
- Tuesday/Thursday at 12:00-1:50 pm
- Tuesday/Thursday at 2:00-3:50 pm
- Marketing Research (MKT 4420)
- Tuesday/Thursday at 8:00-9:50 am
Sections are enrolled at approximately 40 students. The sections are on-campus.
Please see the following course descriptions below.
MKT 3400 Social Media Marketing: Social media has connected consumers with family and friends while also giving them considerable power over marketers and brands. This course offers an overview of how marketing has changed due to the increasing prominence of social media as a digital marketing tool. The curriculum of this course is designed to equip students with the relevant knowledge, perspectives, and practical skills required to both develop and present an effective social media marketing strategy. This is an elective course for business majors concentrating in marketing.
MKT 4420 Marketing Research: Marketing Research plays an important role in providing timely and objective information to marketing decision-makers. The primary objectives of this course are to introduce students to the research process and to some of the basic tools and techniques used in marketing research. Students will develop practical knowledge in identifying marketing problem areas, formulating research designs, selecting sources of data, constructing questionnaires, and sampling methods, processing quantitative analysis, and reporting information by completing an Institutional Research Board-approved marketing research project. This is a required course for business majors concentrating in marketing.
- Master’s or doctoral degree in business or related area.
- Industry experience in social media and marketing research is strongly preferred.
Interested applicants must apply online. Application materials should include a cover letter, resume, and teaching evaluations (if applicable). Review of applications will begin immediately and will continue until the position is filled.
Statement on Our Mission
Merrimack College is a Catholic Augustinian institution of higher education committed to building a culturally and racially diverse community. Our mission is to enlighten minds, engage hearts and empower lives and is inspired by our Catholic faith and the Augustinian tradition of seeking truth through inquiry and dialogue.
Merrimack College seeks candidates who understand, respect, and can contribute to Merrimack’s Augustinian mission and values and advance our work in the area of diversity, equity and inclusion. We strongly encourage applications from members of underrepresented groups. All candidates should describe in their application previous experience related to equity, diversity, and inclusion, as well as how they will engage in fostering a culture that supports our Augustinian mission, our Catholic faith and our values of diversity, equity and inclusion.
Application Materials Should Include:
- Cover letter stating motivation and interest in the position, citing experience relevant to the qualifications and including experience with, and commitment to, our Catholic Augustinian mission, our values, and our desire to be a more diverse, equitable, and inclusive institution of higher learning.
- Resume or Curriculum Vitae
- This position is subject to the successful completion of a criminal background check.
Required Vaccinations & Remote Work:
Unless otherwise stated above, this is an on-campus position. This is not a remote or hybrid position as employees are essential in order to provide a fully on-campus, residential college experience for our students and the community.
Merrimack College currently has a COVID-19 Vaccination Policy. Students, faculty, and staff are required to be vaccinated for COVID-19.
About Merrimack College
The only Catholic, Augustinian institution of higher education in New England, Merrimack College is a private, independent, coeducational institution with more than 5,000 undergraduates and graduate students from 32 states and 37 countries, and comprises schools of liberal arts, science and engineering, health sciences, education and social policy, and business. The college’s 260- acre campus is approximately 25 miles north of Boston in North Andover and Andover, Massachusetts. Merrimack is a Master’s Colleges & Universities/Medium Programs institution in the Carnegie Classification of Institutions of Higher Education. Merrimack is one of the fastest-growing educational institutions in the country and has steadily climbed up U.S. News & World Report’s ranking of Best Colleges, coming in 46th out of 170 schools ranked in the Regional Universities North category in 2020. Merrimack is also listed as one of the top 10 most innovative schools and placed 35th for best undergraduate teaching programs among schools in the U.S. News category.
Merrimack College is an Equal Opportunity Employer.