Together for Good
Skip to main content area Skip to main navigation Skip to institutional navigation Skip to footer

Marketing and Sport Management

Majors

Marketing

In this program of study, you’ll examine the key marketing practices that power business growth. By exploring important issues in advertising and promotion, market research, consumer behavior, and product development, you’ll learn what it takes to incite action — from driving sales results to spurring social change.

Sport Management

In the sport-management program, you’ll learn to apply marketing, finance and management principles to the world of sports. Whether you’re interested in intercollegiate or professional sports, you’ll emerge well-prepared for a position that puts you in the middle of the action.

Contact Info

Catherine Rich-Duval

Chair

Crowe 316

978-837-5410