Course Descriptions

Research Methods

This course will provide an overview of quantitative and qualitative research methods that are commonly used in the field of exercise and health science. The course will focus on acquainting students with skills to identify the questions to address the research questions or real world problems, to understand and apply different study designs, to design different approaches to evaluate a real world program, and to collect, analyze, integrate, and report data.

HSC5360 Health Promotion Programs: Planning, Implementation, and Evaluation

In this course, students will learn to systematically assess and analyze the health promotion needs of a specified target population, at the individual, community and organizational levels.  Students will learn to develop a holistic, theoretically based and culturally appropriate comprehensive program to address identified health needs of a population, create thorough program implementation plans and systematic methods to evaluate the effectiveness of the health promotion program.  Students will also gain an understanding of effective health communication strategies used in health promotion programs with an opportunity to practice these communication skills.

HSC 5320 Foundations of Chronic Disease Prevention and Health Promotion

This course is designed to provide the graduate student with an overview and understanding of the significant issues and trends in chronic disease. Topics include: heart disease, hypertension, stroke, diabetes, cancer, chronic lung diseases, and musculoskeletal diseases will be studied. In addition, risk factors, extent, and modern public health approaches to prevention and control of major chronic diseases will also be covered.

HSC 6500 Public Health Policy and Management

This course describes the health policy development process, including problem conceptualization, agenda setting, role of interest groups and public opinion, needs assessment, analysis of alternatives and policy selection and evaluation. Topics to be discussed include healthcare system structure, management and leadership in organizations, health policy, law and healthcare reform, issues of diversity and international policies.

GMGT5100 Management Planning and Control

Management has a number of tools at its disposal to utilize in analyzing various managerial decisions. This course introduces the student to a range of these tools. The course has four primary elements: cost behavior, relevant costs for decision making, product costing, and financial statement analysis for strategic decision making. The course will provide the student with an understanding of the use of a number of tools related to making decisions to manage and control costs in a business environment as well as an understanding of financial statement analysis from a risk perspective.

GMGT 5160 Marketing Analysis and Decision Making

Marketing combines an understanding of strategy, human behavior, creativity, and research skills. This course covers the art and science of marketing. Launching, growing, or sustaining products (i.e., goods or services) demands in-depth knowledge of the competitive landscape, insights into consumers’ needs and responses, and a keen sense of emerging trends. This course both introduces marketing concepts, theories, and models to students and develops an in-depth understanding of specific, key topics: new product development and branding, consumer decision-making and advertising, marketing research design, and corporate marketing strategy. In this course, students apply strategic marketing analysis to identify and address a business challenge or problem. Students use facts, data analysis, projections, and inferences to make managerial decisions and recommendations. By the course conclusion, students have an understanding of marketing’s role in impacting business performance and gain in-depth understanding of specific marketing topics.

Capstone

The capstone seminar provides guidance and assistance to graduate students in designing and implementing their capstone project, through group or one-on-one meetings with the course instructor. It also creates a learning community in which students will share their capstone work with others to gain constructive feedback and to generate ideas about the best ways to complete the capstone project. The seminar format of the class means that students should come prepared to discuss their own work as well as carefully consider the work of their peers so they can offer insights as to how projects can be improved. The capstone advisor will provide feedback on student work, answer questions, provide advice, and facilitate successful planning and implementation of the capstone project.

Health Sciences Organizational Leadership

This course examines both the theoretical and practical aspects of leadership and business concepts focusing on the role of the leader within health science organizations.  Topics to be discussed include personal leadership preferences, leadership theory and practice, organizational communication, developing teams managing change in organizations, financial leadership, basic marketing concepts, and program development.  How these theories and concepts are practically applied in the field will be a major focus of this course.