Maria Russo ’14, Marketing and Communications Manager, Avid Technology
Maria recognized her passion for event planning through an internship opportunity she received with the O’Brien Center for Career Development during her senior year. She assisted in planning special events, and through hard work the career center created a new role for her as the Event Planning Intern. In this role, she had the opportunity to facilitate large scale career service events, including a career fair, etiquette dinner, and majors and minors fair. She was the first student intern to play a large role in the execution of an event for more than 150 employees and 300 students.
“It was a lot of work and completely new waters for me, but I learned a lot and those experiences I carried with me moving forward.”
After graduation, Maria began working for mStarr Design where she managed wedding timelines for dozens of couples over the course of two seasons. Although she truly enjoyed her position, Maria felt it was time to challenge herself by taking her skills to a more corporate setting. She is now the Marketing and Communications Manager at Avid Technology. Maria’s most prominent event, an annual conference for the Avid Customer Association, welcomed 1,300 guests this year in Las Vegas, Nevada.
Maria has also worked closely with the President and CEO of Avid Technology to assist in the content creation of his new book, as well as assisting with the book’s marketing plan.
How did your experience at Merrimack help you as a professional?
My internship at Merrimack provided me the experience I needed to land my role, as well as the confidence that I was capable of managing various projects, events and other team members.
What is the best advice you could give current Merrimack students?
I would say to get involved in a leadership role. Find a way to hold yourself accountable for other people, plans, deadlines, etc. That may be a sports team captain, managing other interns in a role, the president or executive board role in a club, or just taking initiative in a group project. Stay healthy and organized. Get yourself in a routine, take care of your body and be someone who people can count on to get the job done right.
What is your Favorite Merrimack memory?
Being able to share the Merrimack College events with my friends and family. My dad, brother and sister all attended Merrimack, so we all got to enjoy the culture and legacy together.