Bachelor of Science (B.S.) in Sport Analytics
Get hands-on experience through co-ops in Boston with teams such as the Red Sox, Bruins and Celtics.
Our combined major offers a cutting-edge blend of data science, business and sports management—designed to prepare graduates for one of the fastest-growing fields in the sports industry.
Sport Analytics Degree at a Glance
Program Type
Major
Mode of Study
On Campus
Co-op/ Internship
Guaranteed
Est. Time
4 Years
Start Terms
Fall, Spring
Cost
School
Accreditation
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The Sport Analytics Major
With a major in sport analytics, you’ll be ready to turn data into game-changing decisions in the world of professional sports.
What You'll Study
Sport analytics is a major that teaches you how to collect, understand and utilize player statistics and consumer behavior.
Statistics
Data Analysis
Sport Management
Computer Science
Sport Marketing
Economics
Skills You'll Learn
As a sport analytics major, you will strengthen your understanding of data analysis and how to apply it to the real world.
Sport Analytics Courses You'll Take
DATA ANALYSIS FOR BUSINESS
MGT 2150
This course introduces students to the world of data analytics for business, taking a practical approach to familiarize students with data-driven decision-making. Students will develop a good understanding of common business decisions, the underlying data sources, statistical analysis, data modeling, data visualization and reporting. They will gain hands-on experience with commonly used data analytics software to load, process, visualize and analyze datasets for descriptive, predictive and prescriptive analysis.
SPORT
ANALYTICS
SPM 3300
In the course, students will use analytics to study a wide variety of issues affecting the sport industry. Topics examined include: player performance measurement, in-game decision making, and general administration, such as marketing, pricing, contracts and stadium management. Students will learn not only how the recent application of analytics has improved each of these areas within the professional and collegiate sport industry, but also how analytics can improve decision making in any other field of business.
SPORT FINANCE AND ECONOMICS
SPM 3315
In this course, students will use both financial and economic analysis to study a wide variety of issues affecting the sport industry. Students will be exposed to a blend of financial and economic principles that drive revenue generation and distribution in the sport industry, including: player contract structures, the effects of free agency, collective bargaining and the effects of league-wide policies such as revenue sharing, salary caps and luxury taxes on team financial performance and on league competitive balance.
See All Courses & Options Available to Sport Analytics Majors
Sport Analytics Major Requirements
General Education Requirements
In addition to the major requirements below, you will also need to complete Merrimack’s general education requirements. To see more details about the major, please visit catalog.merrimack.edu.Sample Four-Year Schedule - Curriculum Guide
Why Choose the Bachelor of Science in Sport Analytics?
Merrimack’s sport analytics major offers a forward-thinking curriculum that balances technical and business skills, real-world experience with access to Boston’s sports industry and a direct pathway to high-demand careers in sports, tech and business!
A MODERN, IN-DEMAND MAJOR
The sport analytics field is rapidly expanding, with teams, leagues, agencies and media companies increasingly relying on data-driven decision-making. Merrimack’s program trains students to turn raw data into insights that impact player performance, team strategy, fan engagement, ticket sales and more!
EXPERT FACULTY WITH INDUSTRY EXPERIENCE
Many of our professors have real-world backgrounds in analytics, business administration or sports management. Their connections and mentorship can open doors to internships, research projects and career opportunities.
INTERDISCIPLINARY CURRICULUM
The sport analytics major combines courses in statistics, data analysis, sport management, computer science, sports marketing and media. This makes the degree both versatile and targeted—ideal for roles in front offices, analytics firms or sports tech companies.
Career Outlook: Where Can a Sport Analytics Degree Take You?
Career Outcomes Rate
97% of Girard’s undergraduate class of 2024 were employed full time, part time, participating in a service program, U.S. Armed Forces or enrolled in a program of continuing education at graduation.
Dedicated Advising
You can expect to work with a dedicated advisor for both your academic and career needs throughout your four year experience at Merrimack.
Graduate School
Merrimack, Pace University, Michigan State University, Yale and Northeastern University are just some of the graduate programs Girard graduates are attending.
Jobs with a Sport Analytics Degree
What can you do with a sport analytics degree? As an integrative discipline, sport analytics allows you to engage in a diverse array of opportunities following graduation. Many students enter graduate school to pursue a master’s degree. Others start their sport analytics careers in television, research institutions, professional sports teams, and broadcasting. Potential career paths for sport analytics majors upon graduation include:
- Sport Data Analyst
- Sports Performance Analyst
- Data Engineer
- Data Researcher
- Digital Analyst
- Sports Injury Analyst
Beyond the Classroom
Student Life
You’ll have endless opportunities to find your fit, get involved and pursue what makes you happy—all while making lifelong friends (and memories!).
Explore your passions alongside others with similar interests, whether that means a cappella singing or outdoor adventuring.
- 70+ student organizations
- Division I Athletics, club and intramural sports
- Beloved traditions like Homecoming, Block Party and Spring Concert
- Fraternities and sororities
Internships & Co-Ops
Our students gain valuable work experience and connections with leading companies through guaranteed internships and the Warriors at Work co-op program. Recent placements include:
- Interning with Homeland Security Investigations, shadowing special agents
- Interning at Delta Tech-Ops, working in components engineering
- Working as a tax intern at Baker Tilly
Research with Faculty
With access to cutting-edge tools, undergraduate students can collaborate with faculty on research projects that can lead to presentations and publications.
- Explore the complexities of the human mind in a state-of-the-art psychology lab.
- Understand how inflammation affects immune cell aging in our Shared Instrumentation and Research Facility.
- Build fully functional battle bots for competitions.
Study Abroad
Global Merrimack provides transformative, once-in-a-lifetime experiences.
Our 30+ study abroad programs include semesters abroad, faculty-led trips and international internships.
- Explore and study in the Dominican Republic or Iceland.
- Immerse yourself in cities like Dublin, Madrid or Rome.
- Experience a semester at sea or intern in vibrant cities like London or Paris.
Service Learning
Community and service are at the heart of our Augustinian mission.
Over 1,000 students work together to engage in hands-on service learning projects each year, supporting our communities and those in need.
- Participate in our campus-wide Mack Gives Back volunteer days.
- Spend your winter, spring, or summer break on an immersive SEND trip in the U.S. or abroad, helping those in need.
- Tutor students in nearby school districts.
See for Yourself
Programs Related to the Sport Analytics Major
Explore other areas and where they can take you.
Take the Next Step (We're Here to Help)
At Merrimack, we are ready to meet you where you are and get you where you want to go. And, we make the process simple along the way!
Upcoming Events
Info Session & Campus Tour
Monday-Friday & Most Saturdays
Attend a 20-minute info session led by an admission counselor and then take a student-led campus tour. Registration is required.
Merrimack College Awards & Recognition
U.S. News & World Report | Best Regional Universities North (2026)
- Most Innovative Schools (#8)
- Regional Universities North (#38)
- Best Undergraduate Teaching (#20)
- Best Colleges for Veterans (#16)
- Best Value Schools (#52)
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