Entrepreneurship and Graphic Design

Combined Major in Entrepreneurship and Graphic Design

As an entrepreneurship and graphic design major at Merrimack College, you will have the opportunity to apply your business knowledge in a creative environment.

What is Entrepreneurship and Graphic Design?

Entrepreneurs and graphic designers are people who use their creativity and technical skills to build businesses. They do this with professional knowledge of branding, marketing, advertising and financial funding mechanisms. Overall, they are people who think outside the box.

What You’ll Learn

As an Entrepreneurship and Graphic Design major, you will take courses in the Department of Visual and Performing Arts, as well as the Girard School of Business. You will have the opportunity to apply your business knowledge in a creative environment. Expect to develop a significant portfolio of design and business projects while learning the best practices for the industry you wish to enter.

Learn how to creatively serve your clients while managing your own business and create portfolios that showcase your skills while learning how to market yourself to potential clients. As an entrepreneurship and graphic design major, you will:

  • Understand and perform various types of industry-related research
  • Craft your idea into a viable business plan and learn how to determine your market, then market your idea and manage your new venture
  • Develop the capacity to collaborate successfully, both online and in-person
  • Motivate yourself and manage creative projects
  • Develop ideas that stand the test of critical analysis
  • Deliver effective oral presentations to students, professors and outside clients
  • Brand and market yourself by creating a professional identity and portfolio
  • Become proficient in relevant industry software, hardware and social media
  • Be accountable, responsible and ethical in your work
  • Develop your core competencies in financial stewardship, such as finding funding and investors, skills you need as a new business owner to keep track of your business’s financial health
  • Learn to manage your business and corporate strategy, allowing you to feel confident about entering a competitive business landscape after graduation
  • Learn how to sell your idea to investors through your understanding of the market and supply chain and show its profitability through pro forma financial statements and a business plan
  • Develop a wide range of skills in time management, strategic thinking, money management, financing, budgeting, leadership, networking and more

Career Options

What can you do with entrepreneurship and graphic design? Earning this degree at Merrimack will prepare you to create and promote your own business—become your own boss, or freelance for clients who need your services.

About 22,800 openings for graphic designers are projected each year, on average, over the decade, according to the U.S. Bureau of Labor Statistics.

Potential career paths for entrepreneurship and graphic design majors upon graduation include:

  • Graphic Designer
  • Brand Manager
  • Web Designer
  • Art Director
  • Logo Designer
  • Advertising Designer
  • Packaging Design
  • Client Management 
  • Leadership roles in various organizations
  • Business owners

Combined Major Benefits

Dedicated Advising

You can expect to work with a dedicated advisor for both your academic and career needs throughout your college experience at Merrimack.

Combined Skills

By pursuing a combined major, students will have the opportunity to build multiple skill sets across a range of in-demand disciplines throughout their experience.

Affinity Group Status

Combined major students are given affinity group status, so you get access to specific resources across campus.

Guaranteed Internships

The O’Brien Center for Career Development and your career advisor will work to place you in a guaranteed internship, typically during junior year.

Courses You’ll Take

Graphic Design Major Curriculum

Graphic Design Major Requirements

General Education Requirements

In addition to the major requirements below, you will also need to complete Merrimack’s general education requirements.

To see more details about the major, please visit catalog.merrimack.edu.


More Information

Nancy Wynn
Associate Professor and Chair
Visual and Performing Arts
Graphic Design Program Director
978-837-3433 | email