Sport Management and Communication

Combined Major in Sport Management and Communication

Sport Management and Communication brings together a powerful and popular combination of sports and media

What is Sports Management and Communication?

Major in a multidisciplinary degree that connects two popular areas across the college: sports management and communication & media. Merrimack College’s sports management and communication major will combine two powerful realms of the professional world – sports and media, to provide you with a well-rounded education.

You will be entering a powerful industry where news is constantly being made, and the tastemakers of society are consistently in headlines. A highly influential multi-billion dollar industry awaits you.

What You’ll Learn

By studying sport management and communication, you will enter the industry with a refined skill set that not only allows you to successfully manage sports-related clients, but also manage their image through carefully crafted communication methods.

As a sports management and communication major, you will:

  • Develop messaging for an international, powerful industry to utilize in marketing campaigns.
  • Tackle ideologies around corporate, political and societal responsibilities and generate content in a way to mitigate problems.
  • Become a leader who can provide quantifiable and creative solutions to issues that arise. 

Career Options

A degree in sports management and communication opens you to an ever-changing, revolutionary industry where there’s a new pulse every day. Set trends, promote athletics and utilize different forms of media for your institution’s benefit.

According to the U.S. Bureau of Labor Statistics, overall employment in entertainment and sports occupations is projected to grow faster than the average for all occupations from 2022 to 2032.

Potential career paths for sports management and communication majors upon graduation include:

  • Sports Newscasters
  • Athletic Team Management
  • Sports Journalist
  • Content Creator
  • Digital Communication Specialist
  • Director of Athletic Communication

Combined Major Benefits

Dedicated Advising

You can expect to work with a dedicated advisor for both your academic and career needs throughout your college experience at Merrimack.

Combined Skills

By pursuing a combined major, students will have the opportunity to build multiple skill sets across a range of in-demand disciplines throughout their experience.

Affinity Group Status

Combined major students are given affinity group status, so you get access to specific resources across campus.

Guaranteed Internships

The O’Brien Center for Career Development and your career advisor will work to place you in a guaranteed internship, typically during junior year.

Courses You’ll Take

Graphic Design Major Curriculum

Graphic Design Major Requirements

General Education Requirements

In addition to the major requirements below, you will also need to complete Merrimack’s general education requirements.

To see more details about the major, please visit


More Information

Nancy Wynn
Associate Professor and Chair
Visual and Performing Arts
Graphic Design Program Director
978-837-3433 | email