Building a Brand

Every person has a story. And so does every brand. By highlighting Merrimack’s unique attributes, we help our students, staff and community understand who we are and who we aspire to be.

Consistent Messaging is Key

The Office of Marketing and Communications encourages the entire Merrimack community to follow our branding standards so that we communicate a consistent message and image to our audiences. 

Design Templates




Guidelines for Logos, Stationary, Typography and Colors

Primary Logo: MC Horizontal Primary Logo: MC Horizontal

Primary Logo: MC Horizontal Reverse Logo (white text for use on dark backgrounds)Primary Logo: MC Horizontal Reverse Logo (white text for use on dark backgrounds)

Primary Logo: MC CenteredPrimary Logo: MC Centered 
Composite Logo: School of Education and Social PolicyComposite Logo: School of Education and Social Policy   
Composite Logo: Girard School of BusinessComposite Logo: Girard School of Business   
Composite Logo: School of Health SciencesComposite Logo: School of Health Sciences   
Composite Logo: Liberal ArtsComposite Logo: Liberal Arts   
Composite Logo: Science & EngineeringComposite Logo: Science & Engineering 
 Composite Logo: O'Brien Center for Career DevelopmentComposite Logo: O'Brien Center for Career Development  

Stock Photos

Submit Your News Tip

Share your story about our people, programs, events and accomplishments and it could be featured on our website, social media, and/or in print and digital publications.

Submit Your News Tip

Writing for the Web

Zoom Backgrounds

Merrimack Zoom Background Images

Zoom offers a virtual background feature where you can display an image or video as your background during your Zoom meetings.

See our Merrimack branded images below that you may add as your Zoom background.  

  1. Click on image to view larger size.
  2. Save the larger image to your computer.
    • (Mac: Control-click>Save As | PC: Right-click>Save As)
  3. Go to Zoom’s directions on how to add the background.

Merrimack Campus Photos

Merrimack Murals and Logos

Merrimack’s We Are One Campaign

Merrimack Athletics

Looking to show off your Warrior spirit during remote learning experiences?

Merrimack Athletics Virtual Backgrounds